Project: EDITORIAL
Title: LIGHT, AIR, METAL, STONE
Subject: SCULPTURE, ART, MUSEUM
Concept, Design, Writing, Layout, Typesetting, Applications (Merchandise)
Title: LIGHT, AIR, METAL, STONE
Subject: SCULPTURE, ART, MUSEUM
Concept, Design, Writing, Layout, Typesetting, Applications (Merchandise)
“Light, Air, Metal, Stone: The Paradoxical Materialities of Ruth Asawa and Isamu Noguchi” was an imagined exhibition at Dia: Chelsea that brought together two of the most famous Japanese-American sculptors of the 20th century.
It focused on materialities and the artists’ unusual manipulation of them - light-as-air woven sculptures made of metal wire by Asawa, and sinewy stone by Noguchi.
I aimed to translate that lightness to the visuals of this accompanying mini catalog, which focused on floating blocks of text and imagery. The cover, which layered close-ups of the artists’ pieces, had an almost abstract, diaphanous effect. Structurally, the catalog was designed like a mirror. The front half focused on Asawa, and the back half on Noguchi. The center spread where the sections meet featured quotes from both on sculpture - resulting in a kind of imagined dialogue.
Accompanying merchandise for the exhibit, a t-shirt and tote bag, borrowed text and image elements from the catalog cover. Its minimalist feel remained consistent with the rest of the exhibition materials.
I aimed to translate that lightness to the visuals of this accompanying mini catalog, which focused on floating blocks of text and imagery. The cover, which layered close-ups of the artists’ pieces, had an almost abstract, diaphanous effect. Structurally, the catalog was designed like a mirror. The front half focused on Asawa, and the back half on Noguchi. The center spread where the sections meet featured quotes from both on sculpture - resulting in a kind of imagined dialogue.
Accompanying merchandise for the exhibit, a t-shirt and tote bag, borrowed text and image elements from the catalog cover. Its minimalist feel remained consistent with the rest of the exhibition materials.
![](https://freight.cargo.site/t/original/i/2acd533002b5b1fd0b70545e9fc938ae2512590aa4c4fd9484942327417304a5/Lim_Catalog_Pages8.jpg)
![](https://freight.cargo.site/t/original/i/72bdc26fc3ec91d78df64dbc3a22fb9980dc0eeff77fd760b5ace288b7ea276e/Lim_Catalog_Pages.jpg)
![](https://freight.cargo.site/t/original/i/4576613baa2244dd832e7ad18f4848565757d3f975d6cf8c1f50625c9efdc762/MockUp_Catalog_BackCover.jpg)
![](https://freight.cargo.site/t/original/i/7432bbf4fc829a44619227888834e15a172882a26e200c7020ca3e6b4877d8fc/Lim_Catalog_Pages2.jpg)
![](https://freight.cargo.site/t/original/i/973357e5bee0b24dcd506e27777a0047b5424d97b9d896c173f427c48624adeb/MockUp_Catalog_4to5.jpg)
![](https://freight.cargo.site/t/original/i/d381591aec31f7115a41a1475a558e4f2fd04ec0b3da6616085f9c766a9692f2/MockUp_Catalog_6to7.jpg)
![](https://freight.cargo.site/t/original/i/7a0090f105ad8f7a8160bfcd0776a08d9f4b16538b09e7e8838d24a6bc4001f4/Catalog_TShirt_Mockup-copy.jpg)
![](https://freight.cargo.site/t/original/i/d407e6535e844ed15cb875a90d0e8ca1dae85262b1fd46f80c031ffe84c243ff/Lim_Catalog_Pages5.jpg)
![](https://freight.cargo.site/t/original/i/8a8d0bd593948ab1dc8cdf1032ab69c39249cc743a33ec06e26b521887cda566/Catalog_Tote_Mockup-copy.jpg)
![](https://freight.cargo.site/t/original/i/6369de7560d4f2301ef7f8c35040b1303ce1637127dbd43298b2b5851ca7a432/MockUp_Catalog_12to13.jpg)
![](https://freight.cargo.site/t/original/i/8354c9ba7d73beaedf0daba622283104623320cfd7d8bc110f94201d3edecc09/MockUp_Catalog_10to11.jpg)